PROVEN - POWERFUL - SIMPLE

EMPOWERED Selling is greater impact and influence in your career and personal life. Applying this ethical, proven, powerful & simple formula will change how the world reacts to you and redefine what you consider sales. How will you use EMPOWERED Selling?

  • #1 National Sales Volume and Marketshare, year after year - Biopharmaceutical, Rare Disease

  • “I’ve been in medical sales for 25+ years and have read a lot of sales related books. None have addressed it with the simplicity and understanding of EMPOWERED Selling. I highly recommend!” – Senior Specialty Sales Manager

  • “I will be using the framework in this book to teach my analytics team to craft more compelling PowerPoint presentations.” – Corporate Executive, Analytics

  • “This will improve my interprofessional relationships and build an impactful doctor/patient relationship” – Doctor of Dentistry

Course curriculum

  • 1

    Introducing EMPOWERED Selling

  • 2

    Mission

    • Mission

    • Chapter 2: Mission

    • Chapter 2: Mission

    • Chapter 2: Mission (Summary)

    • Mission

    • Practical Application: Establishing Your Personal Mission

    • Practical Application: Establishing Your Professional/Social Mission

    • Practical Application: Realizing Your WHY

    • Submission: Your Mission & WHY

    • Mission: Values

    • Practical Application: Determining Your Values

    • Download: Values List

    • Practical Application: Applying Mission, Values & WHY

    • Practical Application Certification

    • Submission: Establishing Values & Daily Application

    • Practical Application: Mission, Values & WHY

    • The Customer's Mission

    • Practical Application: Uncovering the Customer's Mission

    • Submission: The Customer's Mission

    • Key Concepts: Mission

    • Quiz: Mission

  • 3

    Connection

    • Connection

    • Chapter 3: Connection

    • Chapter 3: Connection (Introduction)

    • Chapter 3: Connection (Observation)

    • Chapter 3: Connection (Open-ended Questions)

    • Chapter 3: Connection (Personal Connection)

    • Chapter 3: Connection (Summary)

    • Connection

    • Key Concepts: Connection

    • Connection: Observation

    • Key Concepts: Observation

    • Connection: Open-ended Questions

    • Key Concepts: Open-ended Questions

    • Connection: Receiving Answers

    • Key Concepts: Receiving Answers

    • Practical Application: Observation & Authentic Praise

    • Practical Application Certification

    • Submission: Observation & Authentic Praise

    • Practical Application: Personal Connection

    • Download: Getting to Know Someone

    • Practical Application Certification

    • Submission: Personal Connection

    • Practical Application: Establishing Relevancy

    • Submission: Establishing Relevancy

    • Quiz: Connection

  • 4

    Simple & Specific

    • Simple & Specific

    • Chapter 4: Simple & Specific

    • Chapter 4: Simple & Specific (Introduction)

    • Chapter 4: Simple & Specific (Statement of Fact + Open-ended Question)

    • Chapter 4: Simple & Specific (Trial Close)

    • Chapter 4: Simple & Specific (Objection Handling)

    • Chapter 4: Simple & Specific (Call to Action)

    • Chapter 4: Simple & Specific (Summary)

    • Simple & Specific: The Core Message

    • Key Concepts: The Core Message

    • Practical Application: Core Selling Message

    • Submission: Core Selling Message

    • Simple & Specific: Statement of Fact + Open-ended Question

    • Key Concepts: Statement of Fact + Open-ended Question

    • Practical Application: Statement of Fact + Open-ended Question

    • Practical Application Certification

    • Submission: Statement of Fact + Open-ended Question

    • Simple & Specific: Trial Close

    • Simple & Specific: Objection Handling

    • Objection Handling Steps (ACE AC)

    • Objection Handling (door to door sales)

    • Objection Handling (spouse)

    • Key Concepts: Objection Handling

    • Practical Application: Objection Handling

    • Practical Application Certification

    • Submission: Objection Handling

    • Practical Application: Handling Objections Upfront

    • Practical Application Certification

    • Submission: Handling Objections Upfront

    • Simple & Specific: The Call to Action

    • Key Concepts: The Call to Action

    • Practical Application: The Call to Action

    • Practical Application Certification

    • Submission: The Call to Action

    • Quiz: Simple & Specific

  • 5

    Smother

    • Smother

    • Chapter 5: Smother

    • Chapter 5: Smother

    • Chapter 5: Smother (Summary)

    • Smother

    • Key Concepts: Smother

    • Practical Application: Smother

    • Submission: Smother

    • Quiz: Smother

    • Practical Application Certification

    • Submission: Smother (Completed Actions)

  • 6

    Carpe Diem!

    • Carpe Diem!

    • Chapter 6: Seize the Day! + Appendix

    • Chapter 6: Seize the Day!

    • EMPOWERED Selling Summary

    • Practical Application: Teach Back

    • Download: Empowered Selling Summary

    • Download: E=mcs2 Postcard

    • Practical Application Certification

    • Submission: Teach back

    • Final Assessment

    • Appendix Audios

    • Appendix: Door to Door - Solar Power

    • Appendix: Door to Door - Making Friends with Neighbors

    • Appendix: Place of business - Nutritional Shop

    • Appendix: Siblings - Changing Attitudes

    • Appendix: Expert - Pharmaceutical Sales

    • Appendix: Spouse - Parenting Styles

Pro Pricing Options

What's Included?

The Basic Package is a fully online (complete at your own pace) experience that develops the skills you need for greater impact and influence, offered at a discounted price to provide more people access to real purpose, fulfilling achievement, and valuable relationships. The corporate Pro Package and Leader Package includes a hard copy of EMPOWERMENT through Sales, E=mcs2 notebook, field reference card, access to community groups when going through training with others in your organization, and professional workshop facilitation at the end of each section. For organization pull-through, the Leader Package also includes: leader's guides, workshop slides that adapt to your organization, field coaching tools, and an EMPOWERED Selling expert that walks you through how to fully capitalize on the strengths of EMPOWERED Selling with your teams. A portion of all proceeds goes to expand purpose, leadership, and empowerment to those in greatest need.

  • For more information on corporate packages, email us at empowerment_formula@cyfworld.com

  • Not-for-profit? Inquire for full scholarship opportunities